商务英语阅读1 - 商务英语专业系列教材 - 中国高校教材图书网

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商务英语阅读1 - 商务英语专业系列教材 - 中国高校教材图书网

	书名：	商务英语阅读1 商务英语专业系列教材
	ISBN：	978-7-5624-9029-6	责任编辑：
	作者：	贺云相关图书	装订：	平装
	印次：	1-3	开本：	16开
	定价：	￥49.00　折扣价：￥46.55 折扣：0.95 节省了2.45元	字数：	258千字
	出版社：	重庆大学出版社	页数：	214页
	出版日期：	2015-08-01	每包册数：
	国家规划教材：		省部级规划教材：
	入选重点出版项目：		获奖信息：
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内容简介：
本书为商务英语系列教材中商务英语阅读系列的第一册，在内容上注重英语阅读技能与商务基础知识的并重，同时兼顾跨文化交际意识的培养。全书共十二单元，内容涉及商务概览、公司基础知识、公司管理基础知识、企业文化等多个方面，可供读者在提高英语阅读技能的同时了解基本的商务知识，适合商务英语专业基础阶段学生和初涉国际商务领域的读者使用。
作者简介：

章节目录：
Unit 1 Understanding Business Part I Theme-Based Reading Text A The Meaning of “Business” Text B Factors of Production Part II Reading Skills Basic Ideas About Reading Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 2 Companies Part I Theme-Based Reading Text A The Companies Around Us Text B Private Companies and Public Companies Part II Reading Skills Dictionary Use Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 3 Time Management Part I Theme-Based Reading Text A Control of Your Life Starts with Planning Text B Making the Most of Priorities Part II Reading Skills Word Part Clues to Meaning: Important Prefixes Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 4 Business Communication Part I Theme-Based Reading Text A Successful Business Communication—It Starts at the Beginning Text B Effective Communication Part II Reading Skills Word Part Clues to Meaning: Important Roots Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 5 People Part I Theme-Based Reading Text A Bill Gates Text B Fourteen Character Traits of a Good Businessperson Part II Reading Skills Word Part Clues to Meaning: Important Suffixes Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 6 Job Interviews Part I Theme-Based Reading Text A Do’s and Don’ts of Interviews Text B How to Be a Compelling Candidate Who Stands out in the Crowd Part II Reading Skills Context Clues to Word Meaning Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 7 Culture Part I Theme-Based Reading Text A Corporate Culture Text B Knowing About Cultural Differences Part II Reading Skills Reading by Phrase Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 8 Products Part I Theme-Based Reading Text A Aspects of Products Text B Too Many Recalls Part II Reading Skills Understanding Topics Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 9 Brands Part I Theme-Based Reading Text A What Is a Brand? Text B A Smiling War Part II Reading Skills Predicting Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 10 Business Success Part I Theme-Based Reading Text A Seven Habits of Business Success Text B www.Yahoo.com Part II Reading Skills Finding the Stated Main Idea Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 11 Starting a New Business Part I Theme-Based Reading Text A Please Turn to Chapter 11 Text B The Beanie Baby Business Part II Reading Skills Finding Main Ideas: Implied Main Ideas Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Unit 12 Creativity Part I Theme-Based Reading Text A Creativity at the Workplace Text B Creativity of the Internet Era Part II Reading Skills Making Outlines Part III Reading Practice Section A Reading Comprehension Section B Blanked Cloze Vocabulary References
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